Sustainable Products/Green Marketing:
Verdant is pleased to announce that Philip Moffat will speak at the 2011 ASC Sustainability Summit in Rosemont, Illinois (O’Hare) on July 26 – 27. Mr. Moffat will discuss green marketing and enforcement trends, the tools available to regulate green marketing in the U.S. and elsewhere, and the legal risks attending the marketing of “sustainable” packaging in the absence of universally accepted metrics and definitions.
The Adhesive and Sealant Council (ASC) and ASTM International (formerly known as the American Society of Testing and Materials) are co-sponsoring the event. Representatives from well-known organizations such as Dow Corning, John Deere, HP Fuller, the America Chemical Society’s Green Chemistry Initiative, USEPA, and many others will be presenting on timely topics ranging from Green Chemistry to Green Marketing. A copy of the preliminary agenda is set out below. The conference brochure is available here.
Tuesday, July 26
Keynote Speaker………………………………………………………………….8:00 – 8:45 am
Dr. Bob Peoples, ACS
Adhesive Panel Discussion (focused on transportation)…………….8:45 – 10:15 am
Moderator: Sandra Niks, ASTM
Sealant Panel Discussion (focused on building construction)…….10:30 am – Noon
Moderator: Ken Yarosh, Dow Corning
Lunch Keynote Speaker……………………………………………………….Noon – 1:00 pm
FEICA – The EU’s perspective on sustainability
in the adhesive and sealant space
Adhesive Panel Discussion (focused on packaging)……………………1:15 – 2:45 pm
Moderator: John Kalkowski, Packaging Digest Magazine
Break Out Session – Adhesives………………………………………………3:30 – 4:30 pm
Break Out Session – Sealants…………………………………………………3:30 – 4:30 pm
Tour of a LEED Silver Building………………………………………………..4:30 – 5:45 pm
Reception…………………………………………………………………………..6:00 – 7:00 pm
Wednesday, July 27
Adhesives Group Key Findings……………………………………………….8:00 – 8:45 am
Presented by Adhesives Group Leader
Sealants Group Key Findings………………………………………………….8:45 – 9:30 am
Presented by Sealants Group Leader
ASTM Future Initiatives & Roadmap………………………………………9:45 – 10:00 am
ASC Future Educational Initiatives ………………………………………10:00 – 10:15 am
Closing Keynote Session……………………………………………………10:30 – 11:30 am
Rik Master, USG Corp.